Participatory Politics in an Age of Crisis: Rox Samer and Raffi Sarkissian (Part II)

Rox

So, totally unplanned, we both chose to turn to humor, together inadvertently arguing for its pervasiveness and endurance across feminist and queer activism and culture. Also, what we’re both noting is finding it in unusual places. Gay marriage activism circa 2008 and lesbian feminism in 1970s make for strange bedfellows, as they say. In a way, though, they are both historical periods affiliated with sober or somber figureheads (or at least who we picture as not having the greatest senses of humor). They’re thought to be unfunny. How much of that is stereotype? How much of that is the most well-known media of these times and these topics? Why are we both digging into these archives and finding humor?

Raffi

For me, it is that it just keeps coming up in a lot of the things that I’m researching. I agree to an extent when you say it shows up in unusual places, but I feel for both of us, the more we find them the less these places seem unusual.

 Rox

Yes, it gets less surprising.

 Raffi

And the more it makes sense that these are the spaces where you would find this kind of humorous and irreverent politics because, as you started to point out, we are certainly not seeing anything like that in the movement leaders, through the major figureheads, especially in hierarchical organizations where there is more pressure (whether from outside or within) to be “on message,” to abide by the politics of respectability. For example, drawing on my work on Proposition 8, an alliance of major LGBT organizations essentially came together to form the committee that would front the No on Prop 8 campaign back in 2008. The campaign relied on a marketing firm to construct the messaging, including all the TV ads. Not only were these ads what you would expect from typical campaign spots—serious, alarmist, attacking, defensive—but they also lacked any explicit LGBT representation and outreach to communities of color. So the grassroots video-based campaigns we saw spreading on YouTube (a couple of which I linked to in my opening statement) were implicitly responding to the rigidity of the “official” campaign by playing around with content (the type of arguments against the proposition), representation (the people and communities voicing their stances), and genre (challenging what campaign ads or PSAs look like). Even the ones not using comedy outright were still playing with genre and formats, and I think that is more broadly what we are both seeing in our archives: play and performance.

And this is coming from communities on the ground, those who are affected, those whose daily lives are most impacted by the homophobia we see informing the practices and ideologies on the right. Whether self-described activists or simply affected and ally constituents, they took to the emerging-at-the-time affordances of digital video distribution—remember, this is the first presidential election cycle since YouTube came on the scene in 2005. These participants were not just responding to the conservative Yes on 8 campaign, but to the conservative and mismanaged politics of our own No on 8 campaign, run by those figureheads of the mainstream LGBT movement. It became an outlet and an invitation to use creativity and collaboration. Humor becomes one of the mechanisms that activists and participants without as much power use to cope with the barrage of negativity and to (re)commit themselves to their battles, personal and collective. When I interviewed some of the creators of the “Gathering Storm” parodies (a couple overlapping as prior No on Prop 8 activists too), some upon reflection pointed out the function of these playful and parody breaks as a release valve for the tensions and feelings from the more intensive work of political organizing. Others pointed out how the creative process, which included comedy and collaboration, was their form of organization and activism.

Rox

I like these connections between our two archives and the balancing of serious and the silly (which is central to Susan Sontag’s theorization of camp). I’m not sure mine is camp. Part of me wishes I could claim it was. But looking at feminist fanzines of 70s there is a similar simultaneity of very serious discussion speaking to gendered lives and experiences but often by way of genre, either through science fiction or fantasy novels or other media dealing with alternative worlds or futures or looking to developing technologies but through a more speculative mindset learned through such close fannish engagement with concepts of futurity. One case in point is the subject of cloning, which mid-century was developing and which a number of these feminist science fiction authors and fans were paying attention to. For many, the interest stemmed from the possibility that cloning could be wielded for freedom, namely freedom from cis hetero patriarchy and the position assigned to people born into certain bodies and people born into others (an early theorization of which many of them had also encountered in Shulamith Firestone’s 1970 The Dialectic of Sex).

These discussions of topics such as cloning and alternative reproductive futurity would happen in feminist fanzines in letters of comments, structured symposia, or even through reviews of recent science fiction publications or other media. Often humor comes in and contributes to such discussions through the editorial work of fanzine editors, who choose, among other things, when to solicit fan art and where to place it in relation to these more textual contributions. In the case of Janus, Jeanne Gomoll, one of the fanzine’s editors worked professionally as an illustrator and included many of her own illustrations across the pages of Janus. Often quite cute, this art brings a levity to these heavy topics, providing a kind of sideline commentary that is endearing, witty or both. For example, in one of these articles on cloning, titled “If the Sons of All Men Were Mothers,” the author Ctein worries, having read Marge Piercy’s Woman on the Edge of Time, that when women are “freed” from reproduction, they’ll nonetheless retain the “chains” of patriarchy. The article includes a header of a cartoon of a giant sperm—a very friendly, smiley sperm—who is saying, “Let one who is without kin cast the first clone.”[1] So while the author of the article is pessimistic, the sperm stands in for those who would like to hold open the possibility of freedom with (if not through) cloning and is slyly naming for whom the stakes are highest, i.e. queer and trans people, those denied support and access to normative forms of reproduction. To me this “silly” or playful image reads as a queer/trans pushback to what could often be a super straight and cis discourse around reproductive freedom. And I think this relates to what you’re researching, as in both cases the most serious of conversations are being done through humor that doesn’t simply counterbalance but paradoxically underscores their very stakes.

Raffi

This notion of stakes also informs a great deal of my approach and analysis of these grassroots and ordinary video campaigns to both Prop 8 and “A Gathering Storm,” being as the two cases are explicitly about same-sex marriage. I think it is easy for many, especially those of us whose politics are quite left of assimilationist moves, to dismiss the work of these videos and their participants as not high-stakes. Yet, as I mentioned in my opening statement, the rhetoric and strategy animating the arguments by Yes on 8 organizers and the National Organization for Marriage are plainly rooted in tried and true homophobia. And that is what many of these videos are responding to. They were also attuned to the exploitative racial politics of the original ad and how so much of the right’s fear-mongering is tied to an exploitative appeal to communities of color. This was one of the ways several “Storm” parodies used humor and satire to mount this critique. My favorite line, for instance, is when one of the subjects in “Response to NOM’s Gathering Storm” claims the gays “are taking away my Asianinity.” There is much more to mine here, but I also want to turn to considering some more recent activism beyond marriage.

A complementary example is the more recent direct action group Gays Against Guns (GAG), which formed following the Orlando massacre at the Pulse nightclub in 2016 (and has since opened up multiple chapters). GAG follows more directly in the footsteps of ACT UP/AIDS demonstrations and street theater. GAG is not part of my formal research, but I have been following their actions on social media. Given the gravity and urgency of gun violence, their events expectedly confront this seriousness head on. A staple of their protests is the inclusion of striking white figures:

“Our Human Beings usually make an appearance—silent, veiled, dressed all in white, they bring a somber, memorial energy to our actions. They’re not vague performance art—each one represents a particular victim of gun violence. Most of us have been a Human Being at least once—it’s very moving.”[2]

 At the same time, they are unapologetically irreverent (and fabulous) in their tactics, language, and iconography, particularly their protest signs and street paraphernalia. A witty sense of play and creativity drives many of their activities—showing up in drag at rural gun shows, staging a mock funeral to mourn the presidency, and “My Bloody Valentine,” a February 14 event personifying the union of deadly moneyed politics and the NRA. They have also recently started a podcast where they combine reporting on the gun violence epidemic with contributions from Sing Out, Louise! —"a resistance singing queertet performing in and around New York City.” While most of their activism seems directed toward street protests, as opposed to the video productions I cover, much of their work spreads across different media and networked platforms. (See here for trailer on documentary about GAG).

Rox

You gesture to what I know you write about at greater length elsewhere about connections between these materials and queer activism from the seventies and on. This time what I was also reminded of when watching these videos was the activism of the Lesbian Avengers. These intersectional or multivalent points you’re discussing, whereby these videos are not exclusively or even arguably mainly about gay marriage itself but the sexism and particular forms of homophobia undergirding the vitriol of anti-gay marriage activism, are reminiscent of the points made the Lesbian Avengers in some of their earliest actions. The Lesbian Avengers started out as a New York City activist group coming out of ACT UP in the early 90s. They were very much informed by the practices of ACT UP but wanted to extend zap actions and the like to address issues outside of AIDS, including hate crimes and various pieces of anti-gay legislation and policy being initiated around the US. At one of their first actions (and it may have been their very first) they addressed changes in the New York City public school curriculum. This was the era of multiculturalism and there was much discussion as to what was going to be included if curriculum was going to become more diverse. Some folks opposed the inclusion of gay and lesbian history in particular, so on the first day of school the Lesbian Avengers showed up outside an elementary school in the district where such opposition was strongest and handed out purple balloons to children that said, “Ask About Lesbian Lives.” The five and six-year-old kids loved it. They were like, “BALLOONS!” But many of their parents wouldn’t let them keep the balloons, and the kids cried.

I was reminded of this action (and it’s documentation by Su Friedrich and Janet Baus in the video documentary Lesbian Avengers Eat Fire Too) in the”Darkness” parody video you shared where one of the subjects worries that her kids will go to school and learn that “gay marriage exists.” Both actions/texts call attention to the banality of what is being opposed by the right—kids are going to learn—namely, that lesbians and gay men, that queer people, exist, that’s all. That’s the threat. And arguably what handing out those balloons to children thus reveals is the deep wells of hate and fear feeding the protesting of such banality. In showing up outside school grounds and handing out balloons that say, “Ask About Lesbian Lives,” the Lesbian Avengers revealed that it wasn’t just about school curriculum or queer history or the existence of queer history but the persistent belief that children and queer people should not mix. Many Americans could not (and still cannot) think of queerness and kids together outside of the stereotype of queer people as pedophiles. Another way of putting this, which is made ever the more evident in your parody videos, is the threat queerness poses to heteronormativity. Many queer scholars would like to hold open a gap between gay marriage activism or gay rights and queer politics, but the responses gay marriage inspires reveals that, for those on the right, even something so basic and normative as gay marriage threatens to throw the whole system into a state of chaos. Marriage becomes redefined and heteropatriarchy that much more unstable, revealing its fragility in the face of repetition with a difference once again.

Raffi

Yeah, in fact I decided to look up to see if National Organization for Marriage was still around, and sure enough they are recycling the same arguments, most recently against the recent iteration of the Equality Act in Congress. In high contrast, LGBT rights and discourses in the decade since Prop 8 and “A Gathering Storm” have made impactful strides and moved onto more intersectional movements. Here, I am thinking about campaigns like Undocuqueer, #FreeCece, and the aforementioned GAG, not to mention queer visibility and representation in broader movements like #BlackLivesMatter and #MeToo. What has changed the most since 2009 is the wider palette of digital platforms that individuals and communities are using and adapting to their needs and desires. Consequently, how and where we see, experience, curate, and interact with these flows of engagement is also constantly changing. And I think this is still tied to the idea of play, with both content and genre, that we have been discussing. Twitter, for instance, has become the go-to platform when it comes to the spread of memes and generally playing with the formatting boundaries of its platform. This also brings me back to the part of your opening statement where you bring up the archival Instagram accounts you follow and the way they serve as a prophylactic of sorts to the constant stream of “new” content. I follow some of those and similar accounts (like @lgbt_history) and I too enjoy the temporal interruptions they provide. Instagram seems to be making more inroads into the ways we use video as well. And I know you’ve been working on a project along those lines.

Rox

Yes! I’m currently developing a project on “Trans Instagram.” I study how trans celebrities, artists, and activists and their followers create a counterpublic through their circulation of selfmade images and media of trans life. Obviously, in many ways trans celebrities are using the platform as cis celebrities do—to promote their TV series and shows and create a “brand.” But there’s also so much to what they photograph and share and how that exceeds such frameworks too. One of my favorite examples is Trace Lysette’s Instagram stories about her plants. That Lysette names her plants and interacts with them in the ways that she does has nearly nothing to do with her appearances on Transparent or Pose, but it does provide a window in to the life and mind (and sense of humor) of one fabulous trans person, which in and of itself provides a much needed silly and banal supplement to the few (and quite often tragic, fetishizing, isolating or otherwise melodramatic) representations of trans people on TV. Depending on one’s own curation of one’s Instagram, such a “story” might flow (ala Raymond Williams) into another, if very different, trans “story” and that one into yet another. I like to joke that, as a trans person, Instagram is my trans TV.

Raffi

That’s a great example not just of the functions of particular content people are posting, but also how we configure it into spaces and narratives of both political and personal value. Whether through content, aesthetics, or genre, all these examples attest to the sustaining practice of humor and play in the politics of queer cultural production. And I think you’re really onto something by conjuring Williams’ flow in this new context. Dare I say, queer/trans/feminist activism is ordinary?

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Rox Samer is an Assistant Professor of Screen Studies in Clark University’s Department of Visual and Performing Arts. Rox is currently working on a book manuscript, Lesbian Potentiality and Feminist Media in the 1970s, as well as a documentary film, Tip/Alli, on the work, life, and influence of feminist science fiction author James Tiptree, Jr. (aka Alice B. Sheldon, 1915-87).

Raffi Sarkissian is a lecturer in media studies at Christopher Newport University. He earned his PhD from the Annenberg School of Communication at USC. His research analyzes LGBTQ representation in popular culture and digital video activism, queer film festivals, and the politics of award shows. He has published articles in Spectator journal and an edited volume on Queer Youth Media Cultures.

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Endnotes

[1] Ctein, “Future Insulation: If the Sons of All Men Were Mothers,” Janus 12-13 (Summer/Autumn 1978), 44-6.

[2] Gays Against Guns, “GAG: A Primer.” https://www.gaysagainstguns.net/single-post/2016/12/14/GAG-A-Primer-A-Getting-to-Know-Us-FAQ (accessed March 29, 2019)

Participatory Politics in an Age of Crisis: Rox Samer and Raffi Sarkissian (Part I)

Rox

In the bulk of my research, including my book manuscript, Lesbian Potentiality and Feminist Media in the 1970s, I write about participatory cultures of the past. If not networked in the same way cultures are today, I have found feminist media cultures of the 1970s to work not totally dissimilarly, the circulation of feminist film and video and the fanzines of feminist science fiction fandom connecting women of disparate locations and identities around a shared interest in particular genres or forms and/or women’s cultural production more broadly. Feminist film and video and feminist science fiction literature have largely been written about in disparate disciplines (cinema and media studies and literature) but from relatively synonymous perspectives that look to particular texts as contributions of authors (such as Barbara Hammer or Joanna Russ) that advance their theorizing of gender and sexuality at the height of lesbian feminism. In my interdisciplinary project, I instead turn to the cultures through which these films, videos, novels, and short stories circulated and the meaning made of them by disparate audiences. As a result, an alternative model for feminist historiography, one which frees us from feminist genealogical commitments to self-survival in favor of regeneration, emerges.

Drawing on correspondence, videos, records, and ephemera now located in the collections of feminist media workers, I explore how the distribution and exhibition of feminist film and video recrafted feminist relationality both between and among women located in the women’s movement’s metropolitan and college town hubs and those of suburban, rural, and imprisoned women’s communities. In 1975, feminist media workers gathered at two conferences—the Conference of Feminist Film and Video Organizations in New York City and the Feminist Eye Conference in Los Angeles—in order to begin building a feminist media network through which they might reduce excess labor in programming and distribution and generate ideas between feminist communities. At the New York conference they drafted and signed an “Ongoing Manifesto” (sometimes cited as a “Womanifesto”) in which they wrote, “We do not accept the existing power structure and we are committed to changing it by the content and structure of our images and by the ways we relate to each other in our work and with our audience.” They saw this politicized media practice as “part of the larger movement of women dedicated to changing society by struggling against oppression as it manifests itself in sexism, heterosexism, classism, racism, ageism, and imperialism.”[1] I offer a history of two projects emerged from these conferences with the goal of continuing this ongoing work of changing society by way of media and feminist media worker/audience relations: the National Women’s Film Circuit (NWFC, 1975-80), a distribution system that circulated preconstituted packages of multigeneric feminist films through as wide a non-theatrical feminist US market as possible, and International Videoletters (1975-77), a monthly exchange of documentary video between US feminist communities with international aspirations. As NWFC packages and International Videoletters traveled to not just New York City, LA, Tucson, Rochester, and dozens of other locations, they initiated a series of intimate intellectual exchanges between US feminist communities largely impossible through other forms of political organization. In watching feminist films and videos together, often pursuant to lively discussion, audiences participated in nothing less than the temporary construction of an alternative reality. For two hours at a time feminist spectators perceived differently together and were moved to think and feel more expansively. This labor of reception was done with those on the screen and those behind the screen image’s cameras (who, in the case of the videoletters, might the following month be the ones in the audience themselves). Both intellectual and embodied, this affectivity put what I term “lesbian potentiality” in movement. Individuals’ felt sense that society could someday be substantially different gained force and momentum through the virtual creation of such a world among and between local feminist communities.

I also study how, unable to find a home in either the broader feminist culture or fandom proper, feminist science fiction authors and their early readers created their own counterpublic: feminist science fiction (SF) fandom. I examine the unique form of feminist consciousness raising that materialized across and between the letters of comment, book reviews, and fan art that appeared in Khatru, The Witch and the Chameleon, and Janus fanzines of the 1970s and in the programming of the feminist SF convention WisCon (1977-present) before arguing feminist SF fandom’s openness to accountability and vulnerability when thinking through differences and its self-reflexive and citational sense of humor are responsible for the rare endurance of this 1970s feminist counterpublic. Across the early feminist fanzines and WisCon programming parody, irony, satire, and what I can only describe as profound silliness were used to illustrate key points, demonstrate acquiescence, and poke fun at one’s own feminist zealousness (or, as fandom included men, even one’s failed attempts at feminist allyship). After being chastised for handing his colleagues in a Khatru symposium on “Women and Science fiction” what Russ called “the Baboon Theory of Human Behavior,” James Tiptree, Jr. (who two years later would be outed as Alice B. Sheldon) took on the part of the deferring male, exclaiming, “I feel about as relevant as a cuckoo-clock in eternity.”[2]

Jeanne Gomoll, Janus 9 (1977), 17

Often jokes reference recent events in more mainstream fandom and/or the “mundane” world. Hank Luttrell’s review of Star Wars, published in Janus 9, declared itself the “last Star Wars review,” calling attention to the obscene amount of attention the film was receiving in both mainstream fandom and the culture at large. For Luttrell, Star Wars is but one entry a growing body of pulpy comic book SF films that actual bear greater resemblance to Westerns, which helps them “get away with a general lack of social or political meaning” as well as its “casual attitude toward scientific accuracy.”[3] And while Luttrell finds Princess Leia to be a “surprising departure from the movie-serial mold” in that she is smart and adept, he muses, “You can’t help but wonder why [otherwise] it was that only white, blue-eyed, male Flash Gordons ventured into space.”[4] Janus editor Jeanne Gomoll made a collage to accompany the review, in which the characters of the film echo the reviews’ sentiments. Obi Wan Kanobi is pictured saying, “But it’s so redundant!” Luke Skywalker declares, “I’m gonna be sick,” and Chewbacca perhaps putting it best, “Grrrrrrr!” On its own, this collage would hold little meaning. However, in the context of this review and from the perspective of those who share Luttrell’s reservations about the film, it offers a hilarious critique. While anti-feminist mainstream fandom and the sexist “mundane” world might be no fun—both of which loved Star Wars—that need not be the case, these feminist fans insisted, for their fan world.

Like most social movement historians, I write this history hoping it will be of use to younger generations. It hopefully gives a sense of the ongoing and enduring work of feminist participatory cultures. Just as today’s participatory cultures are far from homogenous and can often be a challenge to navigate, Lesbian Potentiality and Feminist Media in the 1970s reveals that the politics of participatory cultures past were far from as simple themselves. The stakes of doing this work only grow as the speed of digital cultures accelerates. The internet thrives on the new. Every week we learn of a new “first” achievement or hear of an unprecedented atrocity being committed. It’s not that such achievements should not be celebrated, nor such atrocities critiqued and resisted, but the temporality of digital culture is so fast that it’s as if the clock of history is constantly being re-set. It’s for these reasons that I enjoy following Instagram accounts like @lesbianherstoryarchives, @onearchives, and @digitaltransarc (or as I recently learned about in SCMS presentations by Marika Cifor and China Medel, @theaidsmemorial and @veteranas_and_ rucas), which disrupt the constant present of my feed (#TBTs notwithstanding).

This persistent emphasis on newness risks escalating the generational divisions of queer feminist historiographies. This is one of the reasons I write about feminist SF fandom. It has managed to adapt over the years, its tradition of humor facilitating difficult discussions of difference oftentimes seemingly impossible in other spaces. In 2013, one of WisCon 37’s most popular panels was “Cousin of Return of Sibling of Revenge of Not Another F*cking Race Panel,” the annual iteration of a game show format panel, complete with a giant dice, in which six science fiction and fantasy authors of color got “their geek on about any number of pop culture topics—none of them related to race.”[5] The first of such panels was organized years before as a response to the experience of SF&F authors of color at WisCon, who found they were always expected to talk about race and race alone, a pattern that prevented them from interacting at the convention fully as people with additional experiences, passions, and interests related to the subjects at hand. There are many elements that factor into the longevity of feminist institutions, but, as Michfest has sorely demonstrated, intergenerational collaboration (or the lackthereof) is one of them. In Convergence Culture, Jenkins writes, “Collective intelligence can be seen as an alternative source of media power.”[6] Such collective intelligence, I argue, should be generated not only within extant participatory cultures (including those, like feminist SF fandom, which are constantly regenerating) but between nonextant and current participatory cultures as well.

Raffi Sarkissian

It’s a funny thing. The more I work on researching the participatory cultures of LGBTQ activism, the more I find how integral humor, parody, and play are—and have been—in sustaining the civic and political engagement of these movements, their networks, and individual contributors. I am currently working on a manuscript, It Gets Popular: LGBTQ Video Activism in the Digital Age, in which I make a studied analysis of three particular cases of grassroots LGBTQ video activism that sprung up and spread in the late 2000s on YouTube an social media. Each of these cases—centered around California’s Proposition 8, the anti-gay “Gathering Storm” ad, and the It Gets Better Project—is actually a constellation of different grassroots campaigns, group organizing, and movement participation that cohere around their inciting objects of critique. Together these cases, I argue, present an important inflection point—in terms of representational, organizational, and institutional politics—for LGBT video activism in the emerging networked and digital era. What I’d like to tease out for this conversation is one of the threads that stood out in my research, analysis, and interviews conducted on these videos: a parody and play approach to their activism.

The memetic response to “A Gathering Storm,” a 2009 anti-gay marriage ad airing in a few states and posted online, illustrates such a move. The original ad, made by the National Organization for Marriage, features hired actors against a stormy green-screen backdrop, warning audiences that the advance of gay marriage will take away their rights and freedoms. The video engendered a swift response, inspiring not just widespread ridicule and condemnation online, but immediately annotated, remixed, and mashed-up renditions of the ad. These first reactions were individually edited, animated, or vlog-style videos, what we typically see in response to viral content. Within a few days, though, organized parody productions—written, assembled, and shot—also started appearing on YouTube as well (a couple sampled below).

A parody of the recent National Organization of Marriage's anti-gay commercial "Gathering Storm" Original commercial available at http://tinyurl.com/NOMgatheringstorm Written by Zane Johnsen Directed and Edited by Andrew Keenan-Bolger and Clark Johnsen Honors: #63 - Most Discussed (4.14.09) - News & Politics #62 - Most Viewed (4.14.09) - News & Politics

Parody of the National Organization for Marriages Ridiculous ad featuring Teresa Wang, Melissa Lopez, Diem Tran, Sara Pollaro, Boo Jarchow, and Sabrina Petrescu. Witness the end result of no production value and no experience!

What struck me about these group efforts in particular was the seeming simultaneity of their response and similarity to their approach. They all dove headfirst to reveal and revel in the campy excess of the original ad, zeroing in on its artifice (bad acting, bad special effects), transparent baiting (particularly around race and fear tactics), and an overall lack of self-awareness of the ad’s use of gay iconography. It was “low-hanging fruit” as one of my interviewees would describe. The creators and participants I talked to during my research also revealed the relative ease and speed with which they organized their parody productions. Common in their descriptions was an organic, spontaneous, and mostly DIY assembly: scripts developing over phone calls or single coffee sessions, getting a crew of friends together on short notice, editing and uploading it online ASAP.

The collaborative process described above, I argue, added an affective valence to these videos. What further emerged from my interviews was the intentional use of comedy and parody by the creators as a way to process and respond to the homophobic ad and its preposterous rhetoric. This kneejerk turn to comedy and satire called upon a legacy of humor and play in histories of LGBTQ activism. In my research on the various movements from the sixties and on, for instance, I came across the prevalent use of zaps as part of an artillery of tactics activists used in street spectacles and public demonstrations. Per Sara Warner,

The term refers to playful methods of social activism and mirthful modes of political performance that inspire and sustain deadly serious struggles for revolutionary change […] zaps combine physical comedy, symbolic costumes, expressive gestures, and farcical timing in brief, improvised skits that are designed to shock and awe people, jolting them out of their complacency and fixed frames of reference.[1]

Though the freedom to marriage on the surface does not seem as high-stakes, the participants recognize the violence in the arguments and strategies that animate many of these contemporary anti-gay campaigns. Their response through the organizing, production, and release of these videos online, then, operate as digital incarnations of zaps. They translate currencies of queer activism—camp humor and theatrical performance—to participate in the new economies of networked video activism.

This kind of grassroots video production was also on display in LGBT activism during the 2008 election when California had Proposition 8, a measure to ban same-sex marriage, on the ballot. Not all the independently-produced online video campaigns here incorporated comedy or a play on traditional campaign ads, but several did go the route of parody, like the Mac v. PC style “No on 8” ads, or satire (like the video below), preceding “A Gathering Storm” in negotiating the spreadable potential of video activism in the still emerging economies of networked publics.

Don't eliminate marriage for anyone. This November, Californians will vote on Prop 8, a ban on marriage for same sex couples in California. Prop 8 "eliminates the right of same sex couples to marry." Pledge to vote No on Prop 8: http://www.couragecampaign.org/NoOnProp8

A couple related impulses motivate my post here (and my research overall on digital video activism moving forward). First, paying more attention to the function that play and humor serve and the social effect they produce and provoke in political activism at large and participatory politics in the digital era in particular. One of the key questions I hope to explore further in this conversation and blog series is where we see this kind of work today, how it has evolved in the decade since Prop 8 and “A Gathering Storm.” The cases I cover telegraph something about a particular time and focus—by and about certain interests, priorities, communities—when it comes to both LGBTQ activism and the uses of digital platforms for political organizing. LGBTQ issues and representation mushroomed both in national politics and media industries since. What happens to the type of tactics detailed in this post within an environment of hypervisibility and profitability of (some) queer content today? I have some answers but I am hoping others join in the discussion and help broaden the picture.

The second impulse, shared among many media studies scholars, is the importance of taking stock and documenting these digital artifacts and their structures of feeling. I was drawn to these videos as the object of my scholarship because of the role they played in my engagement with LGBTQ organizing and activism during that time period. Yet, when I started my research on these videos and campaigns in earnest many years after they were first uploaded, I often had to rely on my own memory of the content, webpages, and online discourse to track some of them down. Given the rate at which we are producing content and the ease with which we move from one form or style to another, either as consumers or creators, it is imperative to analyze our political engagement with media, its historical antecedents, and the affective shape it takes today. This is then not just about preservation, but to better understand the context and emergence of these participatory moves—if not fully movements—to trace how they developed, evolved, and continue to inform the genres, practices, and politics of queer digital publics.

Rox Samer is an Assistant Professor of Screen Studies in Clark University’s Department of Visual and Performing Arts. Rox is currently working on a book manuscript, Lesbian Potentiality and Feminist Media in the 1970s, as well as a documentary film, Tip/Alli, on the work, life, and influence of feminist science fiction author James Tiptree, Jr. (aka Alice B. Sheldon, 1915-87).

Raffi Sarkissian is a lecturer in media studies at Christopher Newport University. He earned his PhD from the Annenberg School of Communication at USC. His research analyzes LGBTQ representation in popular culture and digital video activism, queer film festivals, and the politics of award shows. He has published articles in Spectator journal and an edited volume on Queer Youth Media Cultures.

Endnotes

[1] “An Ongoing Manifesto,” February 2, 1975, Box 15, Ariel Dougherty Papers, Arthur and Elizabeth Schlesinger Library on the History of Women in America, Radcliffe Institute for Advanced Study, Harvard University, Cambridge, Massachusetts; and Box 64, Joan E. Biren Papers, Sophia Smith Collection, Smith College, Northampton, Massachusetts.

[2] James Tiptree, Jr., “Women in Science Fiction: A Symposium,” Khatru 3 & 4, ed. Jeffrey D. Smith (November 1975), 101.

[3] Hank Luttrell, “The Last Star Wars Review,” Janus 9 (1977): 17-18.

[4] Luttrell, “The Last Star Wars Review,” 18.

[5] WisCon 37 Pocket Program Book, 55.

[6] Jenkins, Convergence Culture: Where Old and New Media Collide (New York and London: NYU Press, 2006).