Search Engine Watch's conference on search engine marketing comes to:
• March 1 - 4, 2004 New York, NY
• April 20 - 21, 2004 Tokyo, Japan
• May 11 - 12, 2004 Toronto, Canada
• June 2 - 3, 2004 London, England
• August 2 - 5, 2004 San Jose, CA
|
|
|
|
|
|
| >> |
 |
|
Online Search Industry Research
Get deep analysis and actionable advice from expert analysts
|
|
|
| >> Search Engine Research Reports |
Search Engine Watch publisher Jupitermedia offers research reports and briefing papers on various topics about search engines.
|
|
|
Recent News Stories Search Engine Contextual Ads Gain Momentum
December 23, 2003 - A relatively new form of search engine advertising has nothing to do with search engine results. Instead, 'contextual ads' are displayed on other sites' Web pages, based on the content of pages people are viewing. Search Engines and Trademark Issues
December 22, 2003 - The use of trademarked phrases in search engine marketing is controversial, with owners of protected marks at risk of misuse from both competitors and affiliates. Search Engine Forums Spotlight
December 19, 2003 - Links to this week's topics from search engine forums across the web: Kanoodle Kontext to Rival AdSense - Large Companies Using Pay Per Click - Adsense As Pay for Inclusion? - Thoughts from the Search Engine Strategies Conference - Google AdSense: Disqualified for Invalid Clicks - Google Apologizes - Google Tracking Clicks - Kanoodle Lands Major Investor The "Secret System" of Search Engine Advertising
December 18, 2003 - Search engines have become one of the fastest growing venues in the advertising market, bringing clients from the old world of traditional advertising to the new world of paid listings. Yet while ad revenue increases for the search engines, so do the concerns for some long-time search advertisers who have invested a huge stake in the industry. Google Introduces Book Searches
December 17, 2003 - Google has launched an experimental program that indexes excerpts of popular books, blending the content from these works into regular Google search results. How Search Engines Make Money
December 16, 2003 - Too often, web entrepreneurs today think of search as a one-way business, focusing solely on how to make money off of the search engines without understanding how search engines also need to make money in order to survive and thrive. Google Enhances Froogle, Offers New Ad and Search Features
December 15, 2003 - Google has beefed up its Froogle shopping search engine, introduced two new 'quick links' for searchers, and has added new features to its AdWords program. Search Engine Forums Spotlight
December 12, 2003 - Links to this week's topics from search engine forums across the web: Do UK Searchers Use google.com or google.co.uk? - Introducing AdSenseAdvisor - Top 20 Web Directories - Shopping Search: Any Good? - Froogle New Super Affiliate? - Froogle Links At Top Of Google Web SERPs - AdSonar vs AdSense A Basket of Shopping Search Services
December 11, 2003 - A roundup of other shopping search services worthy of your attention, with links to notable shopping search articles from the past year. Search Gains Importance at Online Retailers
December 10, 2003 - Searching is rapidly overtaking browsing as a primary way people find and buy products online, and the major online retailers have all stepped up their efforts at improving their customers' search experience. What's New in Shopping Search
December 09, 2003 - It's been a busy year for the shopping search and product comparison services. Here's a look at what's new at the major players in the online shopping space.
More Articles ...
or receive news via our XML/RSS feed
  Our Departments
Search Engine Submission Tips
This area of Search Engine Watch covers search engine registration and submission tips, such
as using meta tags, improving placement and how to submit URLs.
Web Searching Tips
Learn how to
search better and how major search engines work from a searcher's perspective.
Search Engine Listings
Find major search
engines, meta search engines, news search engines and more.
Reviews, Ratings & Tests
Find reviews, see
which search engines are most popular or check out tests and statistics.
Search Engine Resources
If it is related
to search engines in some way, you'll find it here.
What's New In Departments
A guide to recent changes to content in Search Engine Watch's standing
departments
Search Engine Watch
www.searchenginewatch.com
Danny Sullivan, Editor; Chris Sherman, Associate Editor
, , , & , .
|
