How CompactAppliance.com increased revenue through proactive marketing With its web site analysis and e-marketing application, CompactAppliance.com has eliminated unproductive marketing campaigns that had absorbed up to 10% of its marketing budget. The system more than paid for itself within nine months, the retailer says.
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Domain names reach a record 63 million, VeriSign reports The latest VeriSign Domain Report says there are 63 million registered web-site domain names, one for every 100 people in the world and the highest ever. 72% of them lead to actual web sites and do not exist just for investment purposes.
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REI to get a new president Dennis Madsen will retire next March as CEO of REI, which operates stores as well as REI.com and REI-Outlet.com. COO Sally Jewell, an REI employee since 2000, will succeed him.
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Satisfaction and loyalty high among Google users; risk remains, S&P; says 83% of those surveyed by S&P; are “extremely pleased” with their search engine of choice, and for 48%, that’s Google. But to stay at the top, Google must keep improving results relevancy--63% of users say they’d switch if a better service came along.
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GXS to cut work force by 20% With a renewed focus on retail and other industries, Global eXchange Services will cut its work force by about 300 positions by the end of this year and take a charge of up to $32 million as it consolidates to lower its costs, the company said today.
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