The Week That Was 7/27/2007Another week. More preposterousness to report.
Branding: As we know this is an important concept to Republicans. Because when your grandest achievements are a
War On Condoms,
increased disposable income for hookers and a never-ending conflict to
enrich your campaign donors while soldiers-who-aren't-your-son keep dying, well, creating a false impression of reality is kinda essential.
Like
penicilin for David Vitter essential.
Speaking of our favorite male whore-du-jour, guess what he is up to? I know you didn't guess so I'll tell you. He's
the GOP's new marketing maestro. Their king of, well, branding.
Vitter , in fact, rose recently among his colleagues, the first time since his heartfelt admission that he had felt other organs than hearts. He talked about "re-branding" the GOP as "fiscal conservatives." Which is obviously an easy task when your party took a surplus and under unified,
pork-pilfering government over six years, turned it into the largest deficit since the creation of the slide rule.
Yup, David Vitter, public perception maven. Next I hear he is going to re-brand the GOP as a combination of Scientology, Son of Sam and Ann Coulter's neck.
Fox has gotten in on the branding thing too. No,
Roger Ailes didn't try and re-position himself as not being Jabba's slightly more homely BFF. That's just a bridge too far. But they are blabbering on and on
that they're mainstream and it's bloggers who are extremists. Vicious people. Nasty. Like Brit Hume on a contents-of-Rush-Limbaugh's-medicine-cabinet binge.
Yeah, well, those silly attacks and a falafel will get you on the subway. Or a chance to be Murdoch's fourth wife. Or Sean Hannity's hairpiece.
Then there's my favorite re-brand artist, Mitt Romney. From canine-crushing, varmint-stalking human abortaficient into loveable right-wing family guy. Who apparently thinks
we shouldn't protect our children from being molested and can't decide whether or not we need more people
to possess machine guns.
For the dogs. Because, my God, who will stop those fearsome dogs!!
Maybe they should all just take Rep. Ray LaHood's advice. Take a look around. Realize they've wrecked the world, the country and Peggy Noonan's relationship with her shrink.
And brand themselves retired.
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