Get the full recipe below. Place Weet-Bix in a large snap-lock bag. Using a rolling pin, coarsely crush. Transfer to a large bowl. Stir milk, sifted cocoa and ¾ cup of the coconut into Weet-Bix. Mix ...

This] will allow Sanitarium to concentrate on its main brands which are Weet-Bix and Up&Go, [and] focus their resources, including paid promotion in supermarkets, to more effectively cut through ...