This case study looks at how Linzess, a healthcare brand, used a stop motion technique for IBS-C and CIC that was never before used within the pharma space with its 'Tell Me Something I Don't Know' ...
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Ironwood Pharmaceuticals stock tumbles following workforce cuts and revenue guidanceThe company's strategic reorganization aims to streamline its operations and reduce costs, particularly those associated with its flagship product, LINZESS. Despite the expected growth in LINZESS ...
The company's strategic reorganization aims to streamline its operations and reduce costs, particularly those associated with its flagship product, LINZESS. Despite the expected growth in LINZESS ...
While LINZESS continues to grow prescription demand, given the impact of ongoing pricing pressures, we are taking steps to reduce Ironwood costs that are predominantly associated with the brand.
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