The Obama Administration has announced that it is adopting new rules concerning vehicles' fuel efficiency. The Administration will demand a near doubling of the Corporate Average Fuel Efficiency Standards (CAFE) by 2025. Automakers will have to improve the overall fuel efficiency of their fleet from 27.5 miles per gallon to 54.5 miles per gallon by 2025, saving the United States a supposed 2 million barrels of imported oil a day.
Also included by the Obama Administration are incentives for the introduction of natural gas-powered vehicles in addition to further incentives for both all-electric and hybrid vehicles. It remains to be seen whether these incentives for electric vehicles work any better than previous ones as electric cars have been a tough sale to the consuming public.
Automakers including General Motors (NYSE: GM), Ford (NYSE: F), Toyota Motor ADR (NYSE: TM) and Chrysler – majority-owned by Italy's Fiat S.p.A. ADR (NASDAQOTH: FIATY.PK) will all be affected by the new rules. General Motors and Ford, for example, are launching major initiatives to drop the weight of their cars, all with goal of improving their fuel economy. Toyota is developing hydrogen-powered vehicles which, if successful, will easily allow them to meet the new standard. In addition, automakers are downsizing their engines. The V8 used in cars like the Dodge Charger, in the words of Chrysler chairman Sergio Marchionne, will become “as rare as white flies”.
Eleven of the major automakers, including those mentioned above, have all publicly “endorsed” the standards put forth, perhaps happy that now these nationwide standards will avert California setting its own even tougher standards. But privately, executives at some leading automakers are warning that these new standards will distort the U.S. vehicle market and will likely not deliver the projected reductions in overall fuel demand.
The most outspoken automaker, which has not not endorsed the new fuel standards, is Germany's Volkswagen AG ADR (NASDAQOTH: VLKAY.PK). It rightly points out that initially the standards do not demand as much improvement from gas guzzlers like SUVs and pick-up trucks than from smaller cars, which are already fuel efficient. The regulations count these vehicles as 'trucks' which are subject to less stringent requirements.
This in effect penalizes companies that concentrate on passenger cars like Volkswagen. In addition, the new fuel standards may have a perverse effect on fuel consumption by having some vehicle makers pushing sales of fuel-inefficient pick-ups and SUVs at the expense of other smaller, fuel-sipping vehicles. Also companies that have fuel-saving technology such as clean diesel receive no extra credits under the rules. There are substantial credits for hybrid technology and “stop-start” technology which turns engines off even when vehicles are stopped for a moment.
Even supporters of the new regulations have their doubts about them. The vice-president of technical and regulatory affairs at Toyota Motor North America, Tom Stricker, told the Financial Times “Whether or not they will lead to the level of reductions and improvements that the regulations hope and expect is an open question.”
That is an understatement. Without tough regulations on SUVs and pick-up trucks, what is the incentive for automakers to switch to producing fuel-efficient cars or for Americans to switch away from driving their gas guzzlers? Look for sales of big Ford and GM pick-ups to continue unabated in the years ahead, albeit with smaller engines.
Showing posts with label toyota motor. Show all posts
Showing posts with label toyota motor. Show all posts
Tuesday, September 11, 2012
Monday, August 6, 2012
Electric Cars Looking for a Spark
The idea of electric cars has been around for more than a century. In fact, an electric vehicle held the vehicular land speed record until 1900. Henry Ford bought his wife two electric vehicles in the early 1900s. But the costs and the technology have never been just right in order to produce electric vehicles for the mass market.
That was all supposed to change with the introduction of the latest generation of electric vehicles and hybrids. After billions of dollars worth of investments by the auto industry and subsidies from many governments around the world, these vehicles are hitting the showrooms in mass. The only problem is that consumers are steering away from them, particularly all-electric vehicles, in droves.
According to LMC Automotive, roughly 50,000 electric vehicles and hybrids have been sold in the first half of 2012 in the world's major automotive markets. Those markets tracked by LMC include the United States, China and Europe. That figure is well below expectations the industry had for these type of vehicles.
Pure electric vehicle sales seem to need a spark. For example, General Motors (NYSE: GM) had expected to sell about 45,000 of its Chevy Volts this year. But bad publicity has kept sales down, with GM selling a mere 8,817 Volts (a gain of 22% from last year) in the first half of 2012. Sales for the all-electric Leaf from Nissan ADR (NASDAQOTH: NSANY) have been disappointing this year too and have trailed those of the Volt the past several months in the U.S.
On the plus side, hybrids seem to be doing better. The Prius from Toyota Motor ADR (NYSE: TM) have moved away from being a niche car. In the first quarter of 2012 it became the world's third best-selling car with sales of 247,230 cars trailing only the Toyota Corolla at 300,800 vehicles and the Focus from Ford Motor (NYSE: F) at 277,000 vehicles. Sales for even the Prius, however, have fallen back since. By the way, Ford says it will launch this fall the C-MAX Energi to compete directly with Toyota's Prius on price and performance.
So the main problem with the next generation of personal transportation seems to be centered in the all-electric vehicles segment. Why? Most industry analysts point to several factors including performance, comfort levels, improved mileage by internal combustion engine vehicles (Ford's EcoBoost, for example) and most importantly, price. Despite generous government subsidies, electric cars still cost much more than their hydrocarbon-fueled counterparts.
Even some of the major car companies remain skeptical of all-electric cars. Bill Reinert, Toyota's U.S. manager for advanced technology told Reuters “The expectations have always too high for electric cars.” Chrysler, now 61.8 percent owned by Italy's Fiat S.p.A. ADR (NASDAQOTH: FIATY), is another skeptic. Its head Sergio Marchionne has killed plans for a Chrysler electric car. He said a year ago that his company loses $10,000 or more on every Fiat 500 Electric it produces.
Auto industry analysts also remain downbeat on the future of the electric car. PricewaterhouseCoopers Autofacts estimates pure electric vehicles will make up only 1 percent of of the global car market by 2017. Edmunds.com says electric vehicles and hybrids will make up a mere 1.5 percent of the U.S. market by 2017. Its senior green car editor, John O'Dell, describes conditions for electric vehicles this way “It's going to be a slow slog”.
Of course, for every pessimist there is an optimist. GM has made the Volt the centerpiece of its efforts to take the title away from Toyota as the world's greenest automaker. Nissan's CEO Carlos Ghosn is unabashedly the most outspoken proponent of the electric car. He estimates that pure electric vehicle sales (including Nissan's Leaf) will make up 10 percent of the industry's global sales by 2020. It remains to be seen whether he and GM will be proved to be correct or the more cautious approach taken by Toyota and Fiat is the proper one.
This article was originally written for the Motley Fool Blog Network. Make sure to read mt daily articles for the Motley Fool at http://blogs.fool.com/tdalmoe/.
That was all supposed to change with the introduction of the latest generation of electric vehicles and hybrids. After billions of dollars worth of investments by the auto industry and subsidies from many governments around the world, these vehicles are hitting the showrooms in mass. The only problem is that consumers are steering away from them, particularly all-electric vehicles, in droves.
According to LMC Automotive, roughly 50,000 electric vehicles and hybrids have been sold in the first half of 2012 in the world's major automotive markets. Those markets tracked by LMC include the United States, China and Europe. That figure is well below expectations the industry had for these type of vehicles.
Pure electric vehicle sales seem to need a spark. For example, General Motors (NYSE: GM) had expected to sell about 45,000 of its Chevy Volts this year. But bad publicity has kept sales down, with GM selling a mere 8,817 Volts (a gain of 22% from last year) in the first half of 2012. Sales for the all-electric Leaf from Nissan ADR (NASDAQOTH: NSANY) have been disappointing this year too and have trailed those of the Volt the past several months in the U.S.
On the plus side, hybrids seem to be doing better. The Prius from Toyota Motor ADR (NYSE: TM) have moved away from being a niche car. In the first quarter of 2012 it became the world's third best-selling car with sales of 247,230 cars trailing only the Toyota Corolla at 300,800 vehicles and the Focus from Ford Motor (NYSE: F) at 277,000 vehicles. Sales for even the Prius, however, have fallen back since. By the way, Ford says it will launch this fall the C-MAX Energi to compete directly with Toyota's Prius on price and performance.
So the main problem with the next generation of personal transportation seems to be centered in the all-electric vehicles segment. Why? Most industry analysts point to several factors including performance, comfort levels, improved mileage by internal combustion engine vehicles (Ford's EcoBoost, for example) and most importantly, price. Despite generous government subsidies, electric cars still cost much more than their hydrocarbon-fueled counterparts.
Even some of the major car companies remain skeptical of all-electric cars. Bill Reinert, Toyota's U.S. manager for advanced technology told Reuters “The expectations have always too high for electric cars.” Chrysler, now 61.8 percent owned by Italy's Fiat S.p.A. ADR (NASDAQOTH: FIATY), is another skeptic. Its head Sergio Marchionne has killed plans for a Chrysler electric car. He said a year ago that his company loses $10,000 or more on every Fiat 500 Electric it produces.
Auto industry analysts also remain downbeat on the future of the electric car. PricewaterhouseCoopers Autofacts estimates pure electric vehicles will make up only 1 percent of of the global car market by 2017. Edmunds.com says electric vehicles and hybrids will make up a mere 1.5 percent of the U.S. market by 2017. Its senior green car editor, John O'Dell, describes conditions for electric vehicles this way “It's going to be a slow slog”.
Of course, for every pessimist there is an optimist. GM has made the Volt the centerpiece of its efforts to take the title away from Toyota as the world's greenest automaker. Nissan's CEO Carlos Ghosn is unabashedly the most outspoken proponent of the electric car. He estimates that pure electric vehicle sales (including Nissan's Leaf) will make up 10 percent of the industry's global sales by 2020. It remains to be seen whether he and GM will be proved to be correct or the more cautious approach taken by Toyota and Fiat is the proper one.
This article was originally written for the Motley Fool Blog Network. Make sure to read mt daily articles for the Motley Fool at http://blogs.fool.com/tdalmoe/.
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